Martha Reich, Director of Development

Martha joined the CURE team as Director of Development in January 2021. She first experienced pediatric health serving as the Executive Director of Children’s Miracle Network, where she led fundraising efforts to support Children’s Healthcare of Atlanta. She saw first-hand the brave looks in the eyes of the children and families in the hospital and the elation when a child responded positively to treatment.

Martha has extensive success in non-profit fundraising and marketing across multiple revenue streams and channels. Over the course of a 30+ year career, she has had the honor of working with local, national, and international non-profit agencies – where she provided leadership in planning and execution of development, donor, and communication strategies. Martha understands what it takes to encourage and educate donors to fulfill their passion by supporting an organization’s mission.

Martha is originally from Thomasville, GA, and is a graduate of UGA’s Terry College of Business. She enjoys spending time with her family (including a new puppy), neighbors, and friends and has a renewed love of jigsaw puzzles!